our new ad, feat. intro by KO

MFCEO talks about White Privilege

I took another shot at it. 60 secs isn’t a lot of time to pitch an important topic. I have a lot of respect for authority. One of my brothers is a Sherriff. I went out for the CHP at 22(got denied bcoz I’d “experimented” too much lol). I have friends of color who are cops- but the reality is, life is very different for me as a white woman. ? White Privilege ... let’s talk about it. I legit didn’t become privy to the term until a little over a year ago. I got defensive at first. But the more I listened to understand and not listened to be right, I started to see how different my life is as a white woman. I have the luxury of not having to worry about certain things. I’m determined to find a way to bridge the gap between white women understanding privilege and WOC wanting to help us understand without needing to hold our hand. As the CEO of @grrrl_clothing - I will not stand back and preach a mission without fully backing it up. We cannot build the #grrrlarmy in all of its power without acknowledging the issues our sisters face on a daily basis. This is one of the many reasons why it’s so incredibly important to attend #GL18 We’ll be having a panel discussion on this topic so we can all better understand. These types of conversations are too difficult to have online. I want to understand the real history- not the one that was taught to me by the system. I want to not turn a blind eye. I didn’t even realize that there was very little representation of brown women on our website until my grrrlfriend @pherifit said “yo sis! Where the brown grrrls at?!” a year and a half ago. In that moment, I invited her out from the East Coast to be apart of our next photoshoot. Collectively women will change the world. We ARE changing the world. But we must strengthen our bonds and not just talk the talk but walk the walk. Let all your grrrls know that GL18 is April 28/29th weekend in Las Vegas. #GL18 #grrrlarmy #unity

A post shared by Kortney Olson ? (@kortney_olson) on

We are GRRRL

Let's rip this up grrrls

Ella: A Story of Strength


Dis-ordered eating. Let’s talk about it. Who here has experienced it or is currently struggling with it? It affects A LOT of people. Our aim is to provide a platform for women to share their stories and how they’ve found strength and recovered, all over the world. GRRRL athlete Ella Anne Kociuba has an incredible story and we’re grateful we get the opportunity to help her help others. Letting the world know that we do recover, and you are not alone in your struggle.#grrrlarmy #likeagrrrl #oneforall #togetherwerise #notyourcompetition #grrrlstrong #ED #awareness #ANA #bodypositivity #changethegame #recovery

Posted by GRRRL Clothing on Sunday, January 14, 2018

Fee's Story

#grrrlarmy: each of us is born a goddess

Holly Delivers 2015 Knockout of the Year

holly wins - GRRRL

We may have gambled 95% of our start-up marketing budget on Holly, but we BELIEVED in her 100%.

Rose is 2017 Fighter of the Year

Rose has been making us proud from the first moment we got her on #grrrlarmy…Her talent, attitude, and athleticism is undeniable!

Kortney Interview

Listen to Kortney’s interview with Tim “Timbo” Reid on how GRRRL came to be.

And how the sponsorship of Holly has launched the company to a worldwide audience from its offices in the USA and Australia

GRRRL hearts ALI


Our GRRRL Ali Ludwig is about to make HERstory at the IWF Weightlifting World Championships!!!Make sure you tune in on MONDAY to witness this incredible Woman doing what she was born to do!!Watch LIVE at - https://www.teamusa.org/usa-weightlifting/live or get your asses to Anaheim and witness this incredible Athlete killin' it in the flesh!!The GRRRLARMY will be screaming so loud for you Ali!!We love you GRRRL and we are so damn proud of you!!We'd wish you good luck but GRRRL we already know you're gonna shake the Earth to its core with your greatness!!#TeamThighs #LikeAGrrrl #WWC2017 #TeamUSATune - "Cigarettes and Gin" by The Lions Rampant

Posted by GRRRL Clothing on Sunday, December 3, 2017